World’s richest man Elon Musk buys Twitter in $44b deal

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Elon Musk, the world’s richest man.

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PLUS: What to know about Elon Musk ‘buying’ Twitter for $44bn

Elon Musk, the world’s richest man with an estimated fortune of $269billion, has bought up Twitter in a $44 billion (£34.6 billion) takeover, saying he plans to “unlock” the potential of the social media giant.

A couple of hours before the deal was reached he posted online: “I hope that even my worst critics remain on Twitter, because that is what free speech means.”

Twitter and Musk negotiated into the early hours of Monday April 25, 2022 over his bid to buy the social media platform, less than two weeks after the billionaire first revealed a massive stake.

The Tesla chief said last week that he had lined up $46.5 billion (£36.2 billion) to buy Twitter, putting pressure on the company’s board to negotiate a deal.

“Free speech is the bedrock of a functioning democracy, and Twitter is the digital town square where matters vital to the future of humanity are debated.

“I also want to make Twitter better than ever by enhancing the product with new features, making the algorithms open source to increase trust, defeating the spam bots and authenticating all humans.”

“Twitter has tremendous potential – I look forward to working with the company and the community of users to unlock it,” said Musk in a statement after the announcement.

Shares of Twitter rose five percent Monday April 25, 2022 ahead of negotiations.

The billionaire intends to make changes to the platform: “I believe free speech is a societal imperative for a functioning democracy.

“I now realise the company will neither thrive nor serve this societal imperative in its current form.”

Musk has begun asking users what changes they would like to see implemented, including the possibility of an edit button.

He took to Twitter to pledge: “If our twitter bid succeeds, we will defeat the spam bots or die trying! And authenticate all real humans.”

He has also suggested nixing ads from Twitter Blue, lowering the subscription price, and adding Dogecoin as a payment option on the platform.

Musk describes himself as a “free-speech absolutist,” although he has not been exactly clear what he means by that. In a recent TED interview, the billionaire said he would like to see Twitter err on the side of allowing speech instead of moderating it.

He said he would be “very reluctant” to delete tweets and would generally be cautious about permanent bans. He also acknowledged that Twitter would have to abide by national laws governing speech in markets around the world.

Musk, though, regularly blocks social media users who have criticised him or his company and has used the platform to bully reporters who have written critical articles about him or his company.

Twitter had enacted an anti-takeover measure known as a poison pill last week to make a takeover attempt prohibitively expensive.

What to know about Elon Musk ‘buying’ Twitter for $44bn

Elon Musk, new owner of Twitter.

Microblogging and social networking company, Twitter has agreed a ‘definitive deal’ to sell itself to the world’s richest man, Elon Musk at approximately $44 billion.

Musk, an avid user of Twitter with over 83 million followers, now has huge power and influence over the most influential social media platform widely used by celebrities, politicians, activists and state leaders which is significant for sharing viewpoints.

The transaction, which has been unanimously approved by the Twitter Board of Directors, is expected to close in 2022, subject to the approval of Twitter stockholders, the receipt of applicable regulatory approvals and the satisfaction of other customary closing conditions.

With this move, Musk will take Twitter private, and Twitter stockholders will receive $54.20 in cash for each share of Twitter common stock that they own upon closing of the proposed transaction.

Musk in early April acquired a 9.2 per cent stake in Twitter, making him its largest shareholder.

He owns 73,486,938 shares of Twitter, which represents a 9.2 per cent stake in the company, according to the US Securities and Exchange Commission (SEC)13G filing.

A day after Musk acquired a 9.2 per cent stake in the company, the company subsequently announced it was appointing him to its board but Musk declined the offer.

Twitter board chair Bret Taylor said: “The body conducted a thoughtful and comprehensive process to assess Elon’s proposal with a deliberate focus on value, certainty, and financing,” according to the statement.

“The proposed transaction will deliver a substantial cash premium, and we believe it is the best path forward for Twitter’s stockholders.”

Musk’s campaign to buy Twitter had sparked concerns from millions of users. Many critics and supporters weighed in on what could lie ahead.

But Musk describes himself as a “free speech absolutist” and has criticised what he sees as excessive moderation on online platforms.

He has argued that social networks should not remove comments that, while offensive, are still legal. During a recent interview at a TED conference he said, “If it’s a grey area, let the tweet exists.”

Musk offered glimpses into his plans for Twitter which include relaxing content restrictions, combatting fake and automated accounts, and shifting away from an advertising-based revenue model.

Here’s what Musk said about his plan and how fast he could change things:

1. Creating an edit button so users can change their tweets – One of the most requested product changes among Twitter users is an edit button.

Unlike Facebook, Instagram and other social media apps, it is not possible to change content on Twitter once it’s published.

Musk had asked his followers whether they wanted an edit button in a poll on Twitter, and 73.6 percent of the more than 4 million voters said yes.

A day later, Twitter’s communications team confirmed in a tweet that the company was already working on the feature.

2. Opening up Twitter’s algorithm to the public – Musk has said he wants to make Twitter’s algorithm more transparent, including letting people see whether their tweets were promoted or demoted.

3. Launching a war on ‘bot armies’ – Combating the proliferation of bots on Twitter — fake accounts that are programmed to respond to tweets on certain topics — is another change Musk favors.

4. Donald Trump’s account reinstatement – Musk has not publicly said whether he would allow former President Donald Trump back on the platform after the company permanently suspended him for rhetoric that broke its rules and stoked the siege on the U.S. Capitol in Jan. 6.

5. Promoting free, open speech – Musk has said he wants to promote free and open speech on the platform, which he has said he sees as an essential place for sharing societal and political issues.


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